Ha. I thought I lost this. Thank gosh for autosave. It's unfinished though, maybe I'll come back to it.
In economics, people pay to make life less challenging.
In games, people pay to make life more challenging.
Life is 'fair' when success is rewarded, eg by the environment becoming more to your liking.
Hypothesis: games are fun when success is 'rewarded' by an increase in challenge, like rubber-banding in race games.
Man-law is very strict on boasting, dares, gambles etc. Public achievement is a key motivator.
Hypothesis: online gamers will fight to succeed with the greatest handicap.
Hypothesis: there are breadth-oriented (completist) gamers and depth-oriented (time attack) gamers